Sunday, September 6, 2009

The last bag. And no, that's not a reference to Donna Summer, The Basketball Diaries or Junkie. Not exactly.

Once upon time we decided to sell out. We thought if we were to co-opt a major corporate marketing campaign for our own purposes we would sell many, many additional copies of the Lucky Man. And so, when Dunkin' Donuts ran its "How I Keep America Running" YouTube contest we jumped on it. The Top Five videos would play on the Dunkin' Donuts website. We placed in the Top Fifty. We did not get to see our video on the website. We did not get sell many, many additional copies of the Lucky Man. But we did win a year's supply of free coffee. Which meant that we have received 2-4 one pound bags of coffee per month starting in May 2008. It also means that we have since consumed many bags of coffee, and we are appreciative, but we now have only one bag left. Are we sad? Yes. Are we over-stimulated? Way. Do we still run on Dunkin' Donuts? No, not if we have to pay for it.


Pete said...

I guess a new sellout is in order. Maybe you can shill for the Psychic Friends Network.

Ben Tanzer said...

Maybe Psychic Friends Network, maybe Chicago 2016, we can go either way.